Category Archives: Communication

“Like me on Facebook”..

Join my network on Linkedin, follow me on Twitter, Instagram, Snapchat……

Social media has become the new personal ad agency for millions. They no longer use social media to stay in touch with distant or lost friends, but now it has become an exercise in absolute hype, with certain people adding everyone they meet, and everywhere they go, and everything they hear about to make themselves appear more ‘hip’ and popular.

We hear more and more about “ Click Agencies” where you pay a fee to have incremental ‘clicks’ or ‘likes’ in order to appear more popular or even more fabulous, and some are paying even more to be selected to go to the top of Google Searches through Google Analytics.

For some individuals, life has become nothing more than an endless stream of shallowness, photos taken trying on fabulous clothes, shoes or handbags in high end shops that are never purchased, which is grotesquely cruel to the shop clerk working on commission, and spending their time on someone who has neither the money nor intention to actually purchase the goods, but simply wasting their time trying to look fabulous for the 15 seconds required to take a selfie and post it on social media.

Photos of cocktails in posh clubs, dinner plates in fabulous restaurants, in doorways of private clubs…all to enhance one’s perceived fabulousness….all fake, all shallow, all over in 15 seconds, but with a photo which lives on forever….

So, are they really trying to impress us or themselves? Certainly, I have asked numerous people about some of their so-called ‘friends’, and have been repeatedly told that they have no idea who the individual is, however as they were asked to be ‘friends’ they added them to increase their public footprint and media presence…….seriously???!!??

I receive an endless stream of invitations to add people on Linkedin due to my International network, when I invariably email those I know personally to advise that I do not participate, it is fascinating to see how few actually reach out to say hello. Most never reply. So it is painfully obvious that they were fishing for my contacts and were caught……..one or two inadvertently admitted it………

There is a dark side to this behaviour, these people have shown their true colours, and I know truly they are, and they will be avoided.

The latest buzzwords are ‘Transparency” and “ Authenticity” ….but the reality is that the large majority of people blasting these concepts around are anything but.

Like most things in life, there has to be a balance, if one is a student of human behaviour, which clearly I am, I tend to monitor trends, behaviour, speech patterns, body language, and actions over words. Invariably people get found out. …

“Thou doest protest too much…..” if someone has to post endlessly about their “ Authenticity” , fabulousness, or brag about their sheer volume of followers, there is something fundamentally wrong…..

Life is to be lived, with real live humans, for more than 15 second installments, and ideally in private….

The Collapse of Newsprint

Over the last several months we have read repeatedly about the impending collapse of newsprint, however, other than blaming the explosion of digital media, no one has taken a step back to look at the bigger picture.

From my perspective, I see a much larger and more frightening issue, and that is the utter failure of our educators to instill the interest or ability to read.

Students arrive in classrooms with mobile phones, laptops, and iPads, and are constantly distracted by the never ending streams of nothingness on their phones. There appears to be no attempt to silence the noise, to insist that phones not only be turned off, but placed where they cannot be seen during class.

In the past, students were taught history, literature, English composition and current events. Reading newspapers was actually part of the curriculum, as well as the ability to communicate with others. Everyone of a certain age and education remembers the horrors of being obliged to stand in front of the class and make a presentation. From early days in school, no matter how shy or insecure the student, everyone was forced to stand in front of the class and speak.

If later on one read Law, then Moot Court ensured that everyone was able to defend themselves verbally, and the weakest did not survive.

Today one wonders if any social skills are taught either in homes or educational facilities, and more importantly, the ability to write or interest to read. If no one teaches current affaires as an adjunct to history, being that it is history in the making, how are the youth to be even remotely interested in reading a newspaper or magazine??

If life is lived in nanoseconds through Twitter, Snapchat and Facebook, surely there is more to life than seeing some pretend celebrity taking selfie’s in a posh Hotel lobby or trying on expensive shoes in a high end shop……life experienced in microseconds and then it is over……..
It is neither real nor news, nor even remotely important, yet the ability to quote the fabulously ‘famous’ seems to imply their own ‘fabulousness’.
Even more frightening, is the ability to purchase ‘followers’ to make oneself appear more important or popular, which sends a frightening example to an impressionable youth.

But to know what is actually happening in the real world is of little interest unless there are multiple deaths and breath taking explosions, at which point their so called ‘friends’ are reposting the images, in which case they instantly jump on the band wagon and post something, anything, to feel they are part of the crowd, and their word is heard. Image is everything, as well as being perceived as cool, hip and aware. Otherwise, real world news is of little interest or consequence in their sad little lives.

When life is lived through the eyes of others, and the perceived acceptance of others, whether or not they actually know who you are, it is a very sad existence.

Actually looking someone in the eyes and having a REAL conversation, where both parties are allowed the freedom to speak and express themselves is less frequent than walking around the streets watching a 3 inch screen.

So until people learn to read, write and actually communicate with others, and more importantly, actually LISTEN to what they say, the written word will quietly disappear, except for those few who actually choose to educate themselves both from an educational and personal improvement point of view.