Social Media Re- Think

Over the last few weeks, I have repeatedly been told that if our Company has no digital presence, and the fact that I absolutely REFUSE to share my contacts on Linkedin, then I have been told that we are not in business and can’t possibly be credible. Seriously??

I find it is terrifying to think that the younger generation are so incredibly brainwashed by what they see on Social Media, that they have never even considered the concept of either Privacy or Confidentiality.

Their lives on Social Media are a constant bombardment of alerts from Twitter, Facebook, Instagram, Snapchat, and filled with Selfie’s and other self-congratulatory postings. If one does not have at least 5000 Linkedin ‘contacts’ or Facebook ‘friends’ then you must be a loser. There is a fear of not being part of the crowd, being popular, being seen, being followed. The false sense of success and popularity actually is a major source of depression for many millennials, not understanding why no one is following their ‘staged’ popularity and success. The irony to this perception and the insane amount of information being provided gratis to the world, contributes to the current crisis with Facebook having shared the confidential information of 87 MILLION individuals without their consent or knowledge, as well as the confidential information of many of their contacts to Cambridge Analytica.

Google actively collects and sells information, by using their product, you are consenting to the sale of your information. Then of course come the endless quizzes and surveys, and requests to share your contact information. It provides a FREE GOLDMINE of information to mine not only your but the information of your contacts, virtually ALWAYS WITHOUT their consent.

It is easy today with AI to build a profile of someone based upon their GPS locations as well as that of their friends., as well as ‘likes’ and the level of education of one’s associates.

One sees streams of little girls going into expensive shops to take selfies, pretending to the world that they can actually afford high end designer clothes.

The never ending proliferation of fakes, particularly Louis Vuitton, are seen on the arms of individuals living in the poorest neighbourhoods, and obviously fake, but nonetheless, they strut holding the handbags in such a way as to say’ look at me’.

We see seriously impressive websites for companies which did not exist last week, proclaiming to have extraordinary experience and references.

It is ALL make believe.

The most famous and most successful people in the world are not on Social Media. They know who they are.

We prefer to be in obscurity, and not have to deal with the endless solicitation by companies and unsolicited resumes. We prefer to be away from the noise and self congratulatory websites by people who do not have any of the skills they proclaim.

 

Try actually thinking about the issues of privacy and confidentiality.

Do you really want to GIVE AWAY all your contacts to your competition on Social Media??

Utter insanity.

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